CASE STUDY

How WeForest gives funders verifiable, real-time proof of restoration impact

How OpenForests helped WWF turn fragmented project data into a single, real-time platform where every corporate funder can see exactly where their money goes and what it achieves.

CLIENT

WeForest

SCOPE

Corporate engagement

SOLUTIONS

Sponsor management – API – Map

projects mapped

Corporate sponsors

Countries

THE CLIENT

WeForest, a global leader in forest landscape restoration

WeForest is a global nonprofit restoring and conserving forests and degraded landscapes, working with local communities to deliver long-term benefits for people, nature and climate.

THE CHALLENGE

Funders wanted proof. Reporting couldn't keep up.

As demand grew for verifiable, real-time impact from institutional funders and corporate sponsors, manual reporting hit its limits:

-> Static PDF reports, compiled by hand, created operational bottlenecks.

-> Field geo-data and Salesforce partner data sat in separate silos.

-> Sponsors couldn’t see, in context, the impact they paid for.

OUR APPROACH

One connected system: manage, monitor, communicate

Public interactive map

Every project mapped publicly — non-sensitive monitoring data open to funders, auditors and the public. Storytelling that beats a static PDF.

Embedded in the WeForest website

The map sits on each project page — visitors explore boundaries, field photos and progress without ever leaving WeForest’s website.

Salesforce API integration

A custom two-way bridge syncs sponsorship data from Salesforce to the map automatically — no more manual partner reports.

Sponsor management

Each major partner gets a private, branded view of the projects they fund — live proof for ESG and CSR claims, tied to SDGs.

THE RESULTS

Trust up, reporting hours down

Transparency

Open-data maps strengthen WeForest’s standing with funders who demand verifiable impact.

Efficiency

The Salesforce sync removed manual report-building, freeing hundreds of staff hours a year.

Engagement

Branded partner maps became a retention tool sponsors use in their own reporting.

"You look at the map and can see the particular polygon that your company have helped restore. That visual sense of the project is really important."

Dave Bircher, Ex-Director of Growth, WeForest

A MODEL FOR OTHERS

A blueprint for NGOs reporting to corporate sponsors

Any restoration or conservation NGO managing corporate funders faces WeForest’s problem: real impact, real sponsors, but data trapped in silos. This approach adapts to:

CRM-to-map integration

Sponsor reporting

ESG / CSR proof

SDG-linked impact